In preparing for battle

In preparing for battle I have always found that plans are useless, but planning is indispensable. Dwight D. Eisenhower

Applying creative thinking to

Applying creative thinking to our clients’ business strategy-this should be our industry’s new core competency. And-in what is very good news for our industry-this kind of creativity, creativity that goes to the heart of business, is more in-demand than ever. Bob Schmetterer

The true mark of

The true mark of a leader is the willingness to stick with a bold course of action – an unconventional business strategy, a unique product-development roadmap, a controversial marketing campaign – even as the rest of the world wonders why you’re not marching in step with the status quo. Bill Taylor