Linguistics is a good

Linguistics is a good way of defining the culture of a brand. The vocabulary used by sports and lifestyle brands – running, fitness, training, motorsports – is all about functionality, whereas the vocabulary of the luxury business – handbags, ready-to-wear – is all about the product. Francois-Henri Pinault

There is no such

There is no such thing as a language, not if a language is anything like what many philosophers and linguists have supposed. Thereis therefore no such thing to be learned, mastered, or born with. We must give up the idea of a clearly defined shared structure which language-users acquire and then apply to cases. Donald … Read more